http://gizmodo.com/ashley-madison-co...ots-1727613924
by Annalee Newitz
"What I have learned from examining the site’s source code is that Ashley Madison’s army of fembots appears to have been a sophisticated, deliberate, and lucrative fraud. The code tells the story of a company trying to weave the illusion that women on the site are plentiful and eager. Whatever the total number of real, active female Ashley Madison users is, the company was clearly on a desperate quest to design legions of fake women to interact with the men on the site."